Overview

InsuranceJournal.com is the highest trafficked B2B insurance news web site on the Internet. Our core audience consists of a mix of property and casualty insurance professionals from agent to carrier levels.

• Over 264,000 unique visitors & 1.5 million page views per month

Website metrics reported by Google Analytics, 7 mo average Jan-July 2009

Demographics

• Property/Casualty Standard Lines Insurer: 28%
• Property/Casualty Independent Insurance Agency: 30%
• Property/Casualty Wholesaler/MGA/Surplus Broker: 9%
• Property/Casualty Excess Surplus Insurer: 6%
• Property/Casualty Captive Insurance Agency: 3%
• Property/Casualty Reinsurance Company: 3%
• Other(consulting, finance, gov't, non-profit etc.) 21%
• C-Level (CEO,COO,CIO,CTO, Owner/principal): 18%
• Underwriting: 15%
• Sales/Producer: 14%
• Manager/Supervisor: 10%
• Claims: 6%
• Customer Service: 5%
• Marketing, Advertising, Communications: 7%
• Other (Operations, consultant etc): 25%

Demographics: Publishers Survey 2008

Rates

Static Banners:*

"A"	728 x 90	$4,290/month	$34.32 cpm
"B"	160 x 600	$4,290/month	$34.32 cpm
"C"	336 x 280	$4,875/month	$39 cpm
"D"	300 x 250	$4,875/month	$39 cpm
"E"	336 x 850	$5,580/month*	$44.64 cpm

* includes animated GIF, JPG & Flash Files

(125,000 impression minimum/31.2 cpm)*see video volume discounts below for 336x850 banner

Volume Discounts	375,000	750,000	1,500,000
"A" & "B"	$3,960/mo	$3,562	$3,025/mo
	$31.68 cpm	$28.49 cpm	$24.20 cpm
"C" & "D"	$4,545/mo	$4,147	$3,610/mo
	$36.36 cpm	$33.17 cpm	$28.88 cpm
"E"	$5,250/mo	$4,851	$4,303/mo
	$42 cpm	$38.81 cpm	$34.42 cpm

Geotargeted Banners	Cal for pricing and availability
Microsites	Call for Pricing
Sponsored Poll	Call for Pricing
Sponsored Links	$1,250/mo (appears under "Sponsored Links" on all news pages and includes "no follow" attribute. May contain up to 60 characters including spaces.)
Regional News Logo	Call for Pricing
Whitepapers	$195/mo for standard post and summary. Additional promotion available through any of our channels.