Posted On: April 16, 2004, 1:08 pm CDT

Posted By: Bob

Good, Solid Producers who know how to take control of a market are also hard to come by.

Agencys who are sales AND service oriented will have trouble hiring, and keeping CSR's, Account Executives AND Producers or Marketing folks if salaries are not in line.

Agencies who invest in the tools CSR and Staff need, and bonus good performance will find it easier to hire and keep CSR's who work for firms NOT doing these things today.

Agencies who keep poorly performing producers will have issues with CSR's.

A new producer who earns just 30% on NB and 25% RE with and average rate of 12% Agency Comm - and sells in excess of 700,000 of "new" business per year (let's be real) will take about 5 years before they see a decent income vs. many other sales careers.

Producers often work as independents, paying all "expenses" related to acquiring accounts, and health benefits.

Agencies who invest in Marketing, Lead generation, and good post sale service will keep producers.

Pinning CSR's against Producers is not the answer to managing the profit margins of the agency, which results in adequate pay for ALL EMPLOYEES.

It starts with Owners, and their management teams.