Posted On: August 28, 2007, 11:52 pm CDT

Posted By: Gill Fin

our customers. Quality never goes out of style. Take the time to listen to the client and then TEACH THEM, TEACH THEM, TEACH THEM. Then, keep TEACHING THEM what they need to protect themselves from perils that are specific to their situation. Like me, they don't want me to be a banker, mortgage broker or mutual fund advisor. We can do that if necessary but there is no money in it for me and really, probably not the client either. Somewhere along the line the bean counters left our management with the idea that property and casualty is easy and/or boring. That backward mentality has resulted in 67% of homeowners being underinsured by an average of 27%. Those agents who can stay focused, in spite of how misdirected
management may be, will always have a client base that will stay loyal and help the agency grow through referrels. Grow by mailing out 2000 solicitations a month? How laughable.