Homesite Insurance has launched Apply-’n'-Buy, a proprietary insurance technology offering customers the ability to purchase homeowners and renters insurance directly online during a single visit.
The entire process, from completing a short application to printing proof of coverage, typically takes five minutes for renters and 10 minutes for homeowners. For customers wishing to speak with a licensed insurance advisor, Homesite also has a staff of representatives available by phone.
In a related matter, Homesite has paired with GMAC Insurance to be the exclusive underwriter of homeowners insurance for GMAC’s direct auto and home insurance customer base. This includes General Motors employees and retirees in the U.S., members of GMAC Insurance’s affinity and worksite relationships, and all other GMAC Insurance direct marketing initiatives.
Plans call for eventually offering the program through the GMAC Insurance network of approximately 15,000 independent agents. Homesite currently operates in New York, Pennsylvania, Arizona, Colorado, Missouri, Minnesota, Nevada and Utah. The company expects to add new states over the next year, reaching most of the country by year’s end.


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