SAFECO, Travelers and Harleysville were recognized by the Independent Insurance Agents & Brokers of America (IIABA) for their efforts in promoting and marketing the tools, seminars and philosophies of the Association’s Best Practices initiative.
The three insurance companies each received a Best Practices Award of Excellence during the Young Agents Breakfast and President’s Panel with IIABA Leadership at the New Orleans InfoXchange. The annual award was presented by Reg Davis, chairman of IIABA’s Council for Best Practices and Regional Agency Manager at BB&T/Huffines Russell Insurance in Alpharetta, Ga.
IIABA’s Best Practices program provides independent agents and brokers with information and products to help improve agency performance and encourage dialogue and interaction with carriers on a variety of vital agency-management issues.
“SAFECO, Travelers and Harleysville have exceptionally demonstrated their dedication to the complete family of Best Practices tools, workshops and services,” Davis said. “Through their participation in and promotion of Best Practices, these companies have helped independent agents better understand the past, analyze the present and formulate a strategy for future success.”
The criteria used to determine recipients of the Best Practices Award of Excellence include an evaluation of which companies most effectively use Best Practices products to educate and improve their agency force. Criteria also is based on how companies use the services internally to train their sales and marketing managers.


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