Unitrin Changes Name to Kemper

August 15, 2011

  • August 15, 2011 at 2:21 pm
    Tom In Iowa says:
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    What next? The Kemper Calvery to the rescue?

  • August 15, 2011 at 2:24 pm
    Independent Insurance Agent says:
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    As long as they don’t overCHARGE you.

    • August 15, 2011 at 4:52 pm
      Agent says:
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      As someone who represents Kemper, we find that they are generally pretty competitive, more on home than on Auto, but with companion, they write a fair share. They generally beat the captives in most cases.

  • August 15, 2011 at 3:34 pm
    Tom in Iowa is an idiot says:
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    Tom,

    Your opinion (not clear if you actually have one) would carry more weight if you learned to spell a word as simple as cavalry.

  • August 16, 2011 at 9:31 am
    Long Memory says:
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    As long as it’s the Kemper Cavalry, and not the real reasons why the Kemper company (from whome Unitrin bought the personal lines unit about a decade ago) went under, that’s remembered, then the name change is a good thing.

    • August 18, 2011 at 5:51 pm
      Wasn't the personal side says:
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      As I remember, it was the commercial side of Kemper that was in trouble. Unitrin only bought the personal lines.

  • August 16, 2011 at 10:43 am
    reality bites says:
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    Having spent the requisite minimum amount of time working at Smith’s Debacle, I thing Tom in Iowa is correct – and I do remember internal jokes about the Kemper Calvary.

    You had to say a prayer each morning that a) the sign would still be there over the door and b) your paychuckle would be honored at the bank.

    • August 16, 2011 at 10:44 am
      reality bites says:
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      oops “thing” = “think”

    • August 16, 2011 at 8:14 pm
      nomesaneman says:
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      I spent over 10 years there, but jumped ship for a lifeboat in 1996 when the handwriting was clearly on the wall. On my desk right now is now one of hundreds of Kemper coffee cups the Chicago branch (largest in the company at that time) had printed for their producers. Above the silhouette of three fellows on horseback, in bold blue letters: “CALL THE CALVARY”.

      It is a cherished collectors item. Can I get an amen?

  • August 16, 2011 at 11:26 am
    Name for Ins Journal comments says:
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    Kemper Cavalry Unit?

  • August 16, 2011 at 2:00 pm
    MarketMaker says:
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    We have had Kemper as a market since 2002. They have always been known in our state as Kemper. We have had no problem with the name, except in the early days when the competition tried to equate Unitrin Kemper with the commercial lines counterpart that went under, as a way of trying to scare off prospects.

    The Package Plus has been a consistent good seller for us, and the carrier has been consistent in their underwriting and pricing. I’m glad they will finally help bolster my sales efforts with a little top-of-mind advertising to get their name out there, which is more than I can say about the majority of IA carriers who’s names no one has ever heard of but IAs and those who read trade journals.



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