Allstate Targets Texas’ Uninsured Drivers

Allstate has launched Allstate Blue in Texas, an insurance product aimed at uninsured drivers. The company said Allstate Blue is its seventh statewide product launch in 11 months.

It has been estimated that as many as one quarter of drivers in Texas may be uninsured.

Allstate describes its new product as dependable, competitively priced automobile coverage for new drivers, people who haven’t had car insurance before and for drivers who’ve experienced an accident or two.

“With Allstate Blue, drivers with no prior insurance or who’ve had a bit of bad luck, not only receive price-conscious coverage, they get the same impeccable service all of our customers receive regardless of their insurance history,” said Allstate Texas Product Manager Jessica Friedman.

Allstate’s 1,200 exclusive agents in Texas began offering Allstate Blue in July.

Allstate says Blue provides many of the same coverages offered to its current customers, including:

–Roadside help
–Whether you’re out of gas, need a jump or a tow, Allstate Blue customers traveling in the United States can call a toll-free number for roadside assistance — a service that may cost as little as $1 per month.
–Loyalty bonus
–If Allstate Blue customers maintain their policy through the end of each policy period, they’ll receive an 8 percent premium discount on all major coverages for their next policy renewal.
–Multiple policy fiscounts
–Allstate Blue customers, who also have property insurance with Allstate, may qualify for Allstate’s Multiple Policy Discount to lower auto insurance premiums. Combined with the Loyalty Bonus, these customers have the potential to save as much as 13 percent on their premium upon renewal.

Source: Allstate

Latest Comments

• August 20, 2008 at 2:02 am

  Allsnake Hater says:

  So Allsnake is trying to cultivate the creeps that drive without insurance in Texas - whatta joke. Punks dealing with punks - how novel. I have a better name for the campaign ... read more