‘Pull Aside, Stay Alive,’ Says Arizona Campaign

June 11, 2014

Arizona officials are launching a new public-education campaign on highway safety, using a recent dust-related fatal crash to promote the message of “pull aside, stay alive.”

The Department of Transportation says the new campaign is keyed to the approaching summer monsoon season.

It uses video and audio from the recent accident on Interstate 10 between Phoenix and Tucson to convey the message that drivers shouldn’t try to drive through dust storms.

cars_highwayADOT Director John Halikowski says drivers faced with a suddenly appearing dust storm should pull off the highway as quickly and safely as possible.

Partners in the campaign include the Governor’s Office of Highway Safety, the Arizona Department of Public Safety and the National Weather Service.

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Latest Comments

  • June 11, 2014 at 3:45 pm
    Libby says:
    I thought the same thing.
  • June 11, 2014 at 2:24 pm
    Crain says:
    I don't want to be negative, but shouldn't this be law to pull over and stop? If not, you pull over and the guy behind you who thinks that he can make it plows into your stopp... read more
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