Market Research Q: Can Agents Sell Non-Insurance Products?
Posted: Mon Dec 07, 2015 6:42 pm
Hi - I'm working on a tech startup that will be used by owners and managers of apartment buildings and rental house portfolios, primarily in the student housing space at least to start.
We're in the process of creating our sales strategy. As the owner of apartment buildings and rental houses myself, it occurred to me that commercial insurance agents already have established relationships with the folks that we need to talk to.
My question is, can agents sell non-insurance products? We're looking at a similar residual commission strategy already, so conceptually it would appear to be a good fit. But I don't know if this is even possible.
I'd appreciate your thoughts/comments/feedback on this.
Thanks -
Dennis Fassett
We're in the process of creating our sales strategy. As the owner of apartment buildings and rental houses myself, it occurred to me that commercial insurance agents already have established relationships with the folks that we need to talk to.
My question is, can agents sell non-insurance products? We're looking at a similar residual commission strategy already, so conceptually it would appear to be a good fit. But I don't know if this is even possible.
I'd appreciate your thoughts/comments/feedback on this.
Thanks -
Dennis Fassett