CII Appoints Gladwell Group Marketing and Sales Director

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The U.K.’s Chartered Insurance Institute has announced the appointment of Lee Gladwell as Group Marketing and Sales Director as of September 1, 2005.

He joins the CII from Capita Insurance Services where he was Business Development Director. His previous career included senior positions with AXA Insurance, NPI and Commercial Union. “His experience is relevant to all aspects of the market which the CII serves: life assurance and investment, general insurance and distribution,” said the bulletin.

The association explained that “the establishment of the new position of Group Marketing and Sales Director within the CII is a recognition of the need to build on the substantial strength of the CII as a professional Institute in the UK and in 150 countries around the world.

“As the premier professional body in financial services, the CII has a leading role to play in helping the financial services market to establish new levels of competency and conduct which will address directly the need for an improved sectoral reputation.”

CII Director General, Sandy Scott commented: ‘I welcome very much the opportunity of working with Lee Gladwell, who will be part of the high level strategic team who will carry the CII forward to the next stage of its development. With several new educational and competence programmes ready for launch, as well as new membership benefits, Lee will help drive our corporate engagement at the highest level.

“The Institute is a body of longstanding. But it cannot rest on its laurels. Change has gathered pace since the advent of regulation. The industry now needs to go beyond the letter of regulatory rules and take ownership of its reputation.

“This means establishing a much closer relationship between the services which the CII can offer to encourage lifelong learning and good practice and sectoral conduct of business. The proportion of individuals in financial services and insurance with qualifications needs to rise from the current 1 in 10 to at least 1 in 5 and, in a realistic time-scale, 1 in 2. Marketing will be a key aspect of carrying forward this agenda.”

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