Igneous Deploys Internet Strategy to Enable Greater Efficiencies Between NIA Brokers, Members

The Igneous Group, Inc. (Igneous) and Nonprofits Insurance Alliance (NIA) Group of Companies announced that they have successfully deployed the new NIA Web sites (www.niac.org and www.ani-rrg.org) that provide a complete e-business environment for brokers and members to conduct insurance business transactions. As a result, NIA Group brokers can reportedly communicate critical information to members in real time and respond more quickly to member needs.

“Our goal for the site is to deliver services that go beyond customer satisfaction to create customer loyalty,” said Pamela Davis, CEO and president of the NIA Group. “To make it easy for members and brokers to do business with us, we knew we had to extend conventional business practices to the Web and differentiate ourselves through IT. The core functions of IT are available to most businesses, but the way IT is managed is not. We chose Igneous because they understand how Internet strategy can create value-added business products and services.”

“The NIA Group made a commitment to use technology strategically to cultivate business,” said Geoff Caras, CEO of Igneous. “We developed a technology roadmap that integrates internal insurance systems with brokers and policy holders – not just for today’s needs, but with a vision for future growth.”

In close cooperation with the NIA Group, Igneous (www.igneous.com) implemented an Internet strategy designed with touch points for all NIA Group communities. For unregistered visitors or prospects, the site provides information on NIA, its products and services, the nonprofit sector in general, and loss prevention.

Brokers have an integrated e-business environment that enables them to track claims and quotes, download policies, and process renewals. Members can view their policies online, and get the help they need to manage their insurance needs. NIA Group employees are able to update information on the site, process online applications and renewals, track leads, and get reports about site use and activity.

“We wanted a site that was easy to use, made efficient use of staff time, and could be managed by employees who are not technically savvy,” said Betty Johnson, vice president of IT at the NIA Group. “Since site administration functions were designed for non-technical users, we’re now able to allocate our IT resources more effectively.”

The Nonprofits Insurance Alliance (NIA) Group of Companies is made up of 4 companies: Nonprofits’ Insurance Alliance of California (NIAC) founded in 1989, the Alliance of Nonprofits for Insurance, Risk Retention Group (ANI-RRG), National Alliance of Nonprofits for Insurance (NANI) and Alliance Member Services (AMS) which began operations in 2001. All of these companies that make up the NIA Group are 501(c)(3) nonprofits.

NIAC writes liability coverages for more than 4,000 501(c)(3) nonprofits in California. ANI-RRG insures more than 600 nonprofits outside California and is now in 16 states. NANI is a captive reinsurer for both NIAC and ANI-RRG. AMS is the management company that provides support to the three other companies.