PIA Sponsoring Program to Aid Agents in Taking Back Personal Lines Market Share from Direct Writers

June 29, 2005

  • June 30, 2005 at 7:44 am
    Deb says:
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    We have partnered with a national company in New Jersey which has proven to be quite a success in this area. We have partnered with a payroll company who pays us very large commissions (on the payroll processing fees) and then markets our products through their payroll system. We now have a worksite marketing program in place with no overhead (expense to our agency – since they provide all product marketing FREE of CHARGE) and we can sell a braod range of products. They DO NOT split our commissions either and we can work with thour carriers. We also market a complete line on non-insurance products too. Since joining this program a little over 1 year ago, we’ve seen our revenues increase dramatically. And ABC Payroll (our partner) has the latest technology and very competitive pricing against the other national payroll companies

  • June 30, 2005 at 1:01 am
    JIM says:
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    TO DEB:

    ARE YOU A LARGE COMMERCIAL SHOP MARKETING TO YOUR EXISTING ACCOUNTS OR ARE YOU CONTACTING NEW EMPLOYERS ABOUT THE INSURANCE PRODUCTS AVAILABLE TO THEIR EMPLOYEES OR ARE YOU LEADING WITH THE PAYROLL SERVICE PIECE FIRST THEN CROSS SELLING THE AVAILABLE PRODUCTS? THANKS

  • June 30, 2005 at 5:11 am
    Asa Pike says:
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    Within the Agency Revenue Tools Employee Marketing process, no payroll fees are necessary or even desirable. That means no additional expense to either employer or employee; just multiple, competitive insurance products and services from the agency’s participating companies. That means higher employee participation within each group.

    All administrative and management options are controlled by the independent agency, from group size (very small to very large)to products offered and company markets utilized. Best of all, business developed within this environment is truly owned and controlled by the agency, for the customer relationship with the agency is personal and ongoing. At Agency Revenue Tools, we believe that Employee Marketing is NOT a mass marketing process.

  • July 5, 2005 at 4:16 am
    john monteiro says:
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    All PIA members that represent commercial carriers that are also direct writers should refuse to submit any commercial business to those carriers. Submit them to those who support the agency system or we all will be out sooner than you thing.



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