Brightway Insurance Independent Agent Program Kicks Off in 6 States

Brightway Insurance has kicked off its new Independent Agent Program with its first group of seven new Independent Agent Owners.

Brightway Insurance, a national property/casualty insurance retailer selling through a network of franchised independent agencies, unveiled a no-upfront cost program for independent insurance agents that offers a path to ownership of their own Brightway agency back in January.

Describing it as “going all in” on the independent insurance agency channel at a time when some are questioning its future, Brightway Insurance Co-Founder & CEO Michael Miller said the new distribution model is designed for agents who have dreamed of being their own boss and owning their own agency but don’t have the financial resources to get there.

“We are 100 percent committed to the independent agent channel,” Miller said. “We’re betting everything that there are fantastic people who work in insurance today who would love to build their own business, be their own boss and have an organization like Brightway support them … and we’re excited to do it.”

Since then, the following agents have launched their agencies nationwide:

Brightway Independent Agents have access to the same after-the-sale service as franchise owners as they qualify for a fully financed, lower-cost entry fee into the company’s new franchise model in which a Brightway location can operate out of a professional office space.

As a national property/casualty insurance distribution company, Brightway is focused on providing a platform that helps business people become insurance entrepreneurs. It offers its agency owners support including customer service, carrier relationships, marketing, accounting and technology.

Brightway Insurance writes more than $572 million in annualized written premium.