Market Snapshot: Insurance, Consumers, and Smart Home Solutions


Sharing insights from their most recent consumer survey, Parks Associates discusses the impact smart home devices are having on the P/C market. This market snapshot examines how even small players can make a big impact in this market with the right offerings and incentives.

Key Topics
• Ownership of consumer familiarity with insurance policies and cost
• The role of big data and smart devices that provide value to insurers
• Smart home product features with the biggest opportunities for insurance services
• Key consumer segments for insurance companies looking to expand their smart home services
• Consumer preferences among incentives from insurtech solutions

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services.

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