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2010 Four Color Rates

Full Page1x3x7x13x24x
National $6,990$6,473$6,443$6,026$5,738
4 Regions$6,430$5,954$5,895$5,301$5,173
3 Regions$5,812$5,383$5,306$4,713$4,584
2 Regions$5,193$4,809$4,715$4,124$3,993
1 Region $4,575$4,237$4,126$3,534$3,305
1/2 Page1x3x7x13x24x
National $5,037$4,670$4,663$4,418$4,244
4 Regions$4,701$4,373$4,353$4,145$3,876
3 Regions$4,379$4,064$4,054$3,836$3,568
2 Regions$4,086$3,756$3,754$3,528$3,260
1 Region $3,732$3,456$3,449$3,220$2,952
1/3 Page1x3x7x13x24x
National $4,112$3,827$3,807$3,660$3,537
4 Regions$4,033$3,734$3,597$3,320$3,144
3 Regions$3,764$3,486$3,341$3,063$2,888
2 Regions$3,495$3,236$3,085$2,808$2,632
1 Region $3,227$2,988$2,827$2,551$2,376
1/4 Page1x3x7x13x24x
National $3,717$3,474$3,442$3,336$3,240
4 Regions$3,524$3,262$3,243$3,034$2,924
3 Regions$3,255$3,014$2,987$2,778$2,668
2 Regions$2,987$2,766$2,732$2,521$2,410
1 Region $2,717$2,516$2,475$2,266$2,157

2010 Black & White Rates

Full Page1x3x7x13x24x
National $4,944$4,578$4,476$3,887$3,754
4 Regions$4,477$4,146$4,031$3,440$3,309
3 Regions$4,009$3,712$3,585$2,995$2,862
2 Regions$3,541$3,278$3,139$2,548$2,418
1 Region $3,075$2,846$2,693$2,102$1,914
1/2 Page1x3x7x13x24x
National $2,932$2,715$2,660$2,410$2,237
4 Regions$2,752$2,548$2,513$2,285$2,017
3 Regions$2,579$2,388$2,348$2,119$1,851
2 Regions$2,404$2,226$2,183$1,953$1,686
1 Region $2,231$2,066$2,017$1,787$1,520
1/3 Page1x3x7x13x24x
National $2,005$1,857$1,821$1,652$1,531
4 Regions$1,933$1,790$1,720$1,518$1,381
3 Regions$1,863$1,726$1,614$1,385$1,235
2 Regions$1,795$1,661$1,508$1,251$1,089
1 Region $1,726$1,599$1,396$1,120$942
1/4 Page1x3x7x13x24x
National $1,613$1,494$1,467$1,329$1,234
4 Regions$1,515$1,403$1,360$1,205$1,105
3 Regions$1,416$1,311$1,254$1,082$977
2 Regions$1,316$1,220$1,149$959$851
1 Region $1,217$1,127$1,043$834$723

Premium Positions

  • Inside Front Cover: + 15%
  • Opposite Inside Front Cover: + 10%
  • Inside Back Cover: + 10%
  • Back Cover: + 20%
  • Center Spread: + 20%
  • Guaranteed Position: + 15%

Gate Fold, Polybag Insert, Heavy Stock, Bind Cards, Blow-in Cards, Belly Bands/Wrap: Available Upon Request

Production Charges

Production fees are non-commissionable.
Minimum production charge: $125
Rates effective: Oct. 1, 2009

Colors

  • Standard 2 color (black plus cyan, magenta, yellow, red): $500
  • PMS or match color: $785
  • Metallic ink: $1,050