Website Advertising 2016

Insurance Journal is the #1 highest trafficked P&C insurance news website in the world.

Premium Site Sponsorship Positions 2016

1 Month /
50,000
Impressions
3 Months /
150,000
Impressions
6 Months /
300,000
Impressions
12 Months /
600,000
Impressions
a $10,418 / mo
$208.36 cpm
$10,164 / mo
$203.28 cpm
$9,656 / mo
$193.12 cpm
$9,148 / mo
$182.95 cpm
b $9,529 / mo
$190.58 cpm
$9,275 / mo
$185.50 cpm
$9,184 / mo
$183.68 cpm
$8,652 / mo
$173.03 cpm

Banner Ads 2016

1 Month
100,000
Impressions
3 Months
300,000
Impressions
6 Months
600,000
Impressions
12 Months
1,200,000
Impressions
c $9,957 / mo
$99.57 cpm
$9,161 / mo
$91.61 cpm
$8,244 / mo
$82.35 cpm
$6,372 / mo
$63.71 cpm
d $9,776 / mo
$97.76 cpm
$8,993 / mo
$89.93 cpm
$8,095 / mo
$80.95 cpm
$6,254 / mo
$62.56 cpm
e $7,126 / mo
$71.26 cpm
$6,557 / mo
$65.57 cpm
$5,899 / mo
$58.99 cpm
$4,560 / mo
$45.54 cpm
f $4,525 / mo
$45.21 cpm
$4,224 / mo
$42.24 cpm
$3,801 / mo
$38.06 cpm
$3,231 / mo
$32.34 cpm
g $3,080 / mo
$30.80 cpm
$2,834 / mo
$28.30 cpm
$2,550 / mo
$25.50 cpm
$2,167 / mo
$21.70 cpm

In-Line Sponsor Block 2016

1 Month
50,000
Impressions
3 Months
150,000
Impressions
6 Months
300,000
Impressions
12 Months
600,000
Impressions
h $4,473 / mo
$89.44 cpm
$4,323 / mo
$86.47 cpm
$4,175 / mo
$83.49 cpm
$4,024 / mo
$80.47 cpm

Sponsored Text Link 2016

1 Month /
500,000
Impressions
3 Months /
1,500,000
Impressions
6 Months /
3,000,000
Impressions
12 Months /
6,000,000
Impressions
i $2,063 / mo
$4.13 cpm
$1,980 / mo
$3.96 cpm
$1,942 / mo
$3.88 cpm
$1,815 / mo
$3.63 cpm

Ad Enhancements

  • Video and rich media files // +$6 cpm
  • Geo-targeting // +$10 cpm
  • Targeted positioning // +$10 cpm
  • Keyword and on-site retargeting // +$15 cpm
  • Site wraps and interstitial units // upon request
Insurance Journal website ad placements