Monthly Archives: <span>March 2008</span>

Word-of-Mouth Marketing Yields Big Results

A firm’s most valuable customers are not necessarily those who buy the most. Instead, customers who refer new business can be worth as much as the big spenders, or more. So reveals a study, “How Valuable Is Word of Mouth?” …

Declarations

Seatbelts Are Important “Airbags should be used in conjunction with seatbelts to minimize the risk of cervical spine fractures and spinal cord injuries associated with motor vehicle crashes,” —Dr. William F. Donaldson III of University of Pittsburgh and colleagues comment …

New Markets

The following markets were selected from the MyNewMarkets database of 25,000 coverages and programs. To find additional markets, or to submit markets, go to www.MyNewMarkets.com. Contractors Nuts & Bolts: Lemac & Associates, a division of Risk Placement Services Inc., is …

It Figures

$381 Million Kansas state officials say the winter storm that knocked power out to thousands of customers across Kansas continues to get costlier. The newest damage estimate puts the figure at $381 million. The Kansas adjutant general’s department and the …

Declarations

Something’s Fishy “It certainly has had some effect.” —Jud Reis, spokesman for Gloucester, Mass.-based fish-seller, Gorton’s, speaking on the business impact of a voluntary recall made by the company after a Pennsylvania family found pills in their food. The FDA …

How to Get a Powerful Person to Listen to New Ideas

Confident bosses turn deaf ear to new ideas when they are feeling the power of their position, new research suggests Powerful people have confidence in what they are thinking. Whether their thoughts are positive or negative toward an idea, that …

The Long and Short of the New Mass. Auto System

The new managed care auto insurance system that is underway in Massachusetts should benefit most consumers as well as the state’s local insurers in the short run, according to a new report by Fitch Ratings. However, in the long run, …

Golden Opportunity

There is a small contingent of independent insurance agents who aren’t sure they’ve found their permanent career yet. About 20 percent of young agents in a recent Insurance Journal survey said they had already decided against a permanent career as …

New Markets

The following markets were selected from the MyNewMarkets database of 25,000 coverages and programs. To find additional markets, or to submit markets, go to www.MyNewMarkets.com. Contractors Nuts & Bolts: Lemac & Associates, a division of Risk Placement Services, Inc., is …

New Yorkers to Get Flood Notices Every Year

New York lawmakers have decided once is not enough — at least when it comes to telling homeowners that floods will not be covered by a standard homeowners policy. Under legislation signed by former Gov. Eliot Spitzer, Empire State homeowners …