The competition for the most prestigious awards given to insurance marketing communications professionals kicks off today with a worldwide call for entries for the annual Showcase™ Awards, presented by the Insurance Marketing Communications Association SM (www.imcanet.com).
The Showcase Awards are the longest-running creative awards for insurance marketing communications professionals. Awards are made in 35 categories, including print, broadcast, interactive and public relations work for commercial and personal insurance lines. Each category has Best of Show and Awards of Excellence, while one company will walk away with the year’s top award, the coveted SammySM.
Among last year’s winners were Fireman’s Fund, The Hartford, XL Capital, Marsh, Allstate, Zurich, Swett & Crawford and – the 2003 Sammy winner – Farmers Insurance Group.
This year’s awards will be presented at the IMCA Showcase Awards Gala as part of the 2004 IMCA Annual Meeting. This year’s meeting will be held June 20-23, 2004, at the Foxwoods Resort and Casino in Connecticut.
Showcase entrants must be Insurance Marketing Communications Association (IMCA) members in good standing. All materials must be received no later than April 30, 2004.
Entry forms and rules are available by visiting www.imcanet.com or by contacting IMCA executive director Temie Seibert at (704) 543-1776 or email@example.com.
The Insurance Marketing Communications Association (IMCA) is an international organization of insurance communications professionals specializing in marketing, communications, advertising, sales promotion, public relations and media relations. The oldest insurance association in North America, it began as the Insurance Advertising Conference (IAC) in 1923 and was renamed in 1984 to better depict the evolving roles of insurance communicators. IMCA’s purpose is to promote excellence in insurance marketing and communications, improve the professional skills of members, foster the sharing of ideas and experiences among members and promote a positive image of the insurance industry.
Executive Director, IMCA