CEA News

Earthquake Resilience Topic at Southern California Conference

Most people aren’t prepared for the big one. If there was one common theme at a three-day earthquake conference in downtown Long Beach, Calif., that was it. The National Earthquake Conference, which runs through Friday, is a quadrennial event bringing …

How to Sell Earthquake Insurance Policies by the Numbers

This post is part of a series sponsored by California Earthquake Authority.  Earthquake insurance policies can be a tough sell. So let the numbers do the talking. While it’s admittedly an oversimplification to think that you can sell insurance just …

How to Add Value and Win Customers

This post is part of a series sponsored by California Earthquake Authority. In today’s competitive insurance market, it can be difficult to distinguish one agency from another. How can you stand out in the crowd without resorting to competing on …

Help Your Clients Bolster Their Homes Against Earthquake Damage

This post is part of a series sponsored by California Earthquake Authority.  As an independent insurance agent, the success of your business hinges on your reputation in the community as a problem-solver. Existing and potential customers rely on you and …

2016 Could Be a “Perfect Storm” for California Insurance Sales

This post is part of a series sponsored by California Earthquake Authority.  El Niño may have ushered 2016 in with above average rainfall. However, we may be witnessing the perfect storm for the California insurance industry. The following facts indicate …

Grants Now Available to Strengthen Older California Homes

California homeowners have until Feb. 20 to apply for up to $3,000 in funding for retrofits to protect their homes from catastrophic earthquake damage. The Earthquake Brace + Bolt program today opened the registration period for $4.8 million in seismic …

5 Reasons Why Agents’ Phones Might Start Ringing in 2016

This post is part of a series sponsored by California Earthquake Authority. Smart insurance agents are told never to sit around waiting for the phone to ring — you can’t win much business if you don’t have a strategy to …

California Earthquake Authority’s 2016 Changes Aim to Increase Policy Count

It’s about the closest thing to DIY earthquake insurance as one can get, though there’s definitely no indication that the newest consumer-friendly features being rolled out by the California Earthquake Authority will enable people to do without their agents. CEA …

California Department of Insurance Approves CEA Rate Reduction

California Insurance Commissioner Dave Jones approved a statewide rate reduction of 10 percent for earthquake insurance policies issued by the California Earthquake Authority. The reduction is effective Jan. 1, 2016. Jones also approved additional CEA coverage options for consumers, including …

CEA Kicks off Earthquake Insurance Selling Program for Agents

The California Earthquake Authority has again kicked off its annual “Marketing Value Program,” in which the quasi-private earthquake insurer encourages agents to sign up to receive direct mail marketing pre-printed with agents’ names to send to potential clients. This is …