Wal-Mart and independent agencies seemingly have little in common. Not so. There are many helpful ideas to cull from Mr....
Articles by Alan L. Shulman
Wal-Mart and independent agencies seemingly have little in common. Not so. There are many helpful ideas to cull from Mr....
Are Today’s Young, Vocal Agents Trying to ‘Occupy’ Insurance? Young producers are essential to the survival of the independent agency...
Converge Direct Mail with Digital Marketing Only marketers that “don’t get it” pay printers and the U.S. Postal Service (USPS)...
The first lesson learned from Walter Issacson’s best-selling biography, Steve Jobs (Simon and Schuster), is that you should have started...
Opening a Basic Social Media Account Is Free — The Rest Isn’t Most social media accounts are free of charge....
The first lesson learned from Walter Issacson’s best-selling biography, Steve Jobs (Simon and Schuster), is that you should have started...
Editor’s Note: This article is from Insurance Journal’s annual Satire Issue, originally published on Aug. 15, 2011. The article is...
Don’t Self-Destruct at an Initial Meeting With a New Insurance Prospect Let’s start with a couple of clichés… You never...
Let’s face facts. It’s unlikely that any individual independent agency will ever “beat” the direct writers. They have massive marketing...