Dressing Up for the Wedding: Book of Business, Part 2 September 7, 2015 By Bill Schoeffler and Catherine Oak You can’t take it with you. Every business owner will eventually “sell” his or her business. It can either be...
Dressing Up for the Wedding: Agency Operations, Part 1 July 20, 2015 By Bill Schoeffler and Catherine Oak Business owners have a lot to consider when running a successful business. Unfortunately, many do not consider an exit strategy,...
Stop Selling Like It’s 1985 June 15, 2015 By Bill Schoeffler and Catherine Oak There is a video on YouTube by Jim Muehlhausen of CEO Focus called “Stop Selling Like It is 1985.” It...
Offering Value Added Services May 18, 2015 By Bill Schoeffler and Catherine Oak Insurance producers sell roughly the same product as their competitor. The competitive edge often touted by producers is that their...
Creating Performance-Based Compensation April 20, 2015 By Bill Schoeffler and Catherine Oak For many businesses and employees, the standard business model is for the employer to pay the employee a fixed salary...
How to Attain What Agencies Want in 6 Easy Steps March 23, 2015 By Bill Schoeffler and Catherine Oak There’s a very simple formula for getting whatever you want for your agency. This is so simple it seems trivial...
Do You Need an Agency Manager? December 15, 2014 By Bill Schoeffler and Catherine Oak Congratulations! You are an excellent salesperson and your business is growing. You first hired a customer service representative (CSR) to...
Finding and Selling to Ideal Clients September 22, 2014 By Bill Schoeffler and Catherine Oak When an agency is started, most new owners will be happy to sell their products or services to anyone that...
Creating Key Performance Indicators August 18, 2014 By Bill Schoeffler and Catherine Oak How is the best way to measure the business’ success? Often business owners have a good grasp of the financial...
Creating Key Performance Indicators August 18, 2014 By Bill Schoeffler and Catherine Oak How is the best way to measure the business’ success? Often business owners have a good grasp of the financial...