I was recently talking with a regional wholesaler regarding her 2013 marketing plans. When we got to the topic of...
Articles by Howard Simkin
Many predict that mobile phones will outrun the world population in 2012, causing top marketers to brainstorm on how they...
Anytime a new advertising strategy is announced, it is worth a moment to reflect on its value. Watch this YouTube...
Every marketer is aware of branding as a concept and a key component in marketing. It was taught to us...
Does your company have web analytics software in place? If not, then let this be a wake-up call. You are...