The November 22nd auction in London of 303 Internet Domain Names (IJ Nov. 13) failed to produce a buyer, as bids fell below the £ 1 million ($1.4 million) minimum reserve price.
Nevertheless bidding on the three sets of 101 names, all ending in “Insuring” dot com, dot net, or dot co.uk, went up to £730,000 ($1.02 million), showing substantial interest in them.
The owner, Transglobal Sales, still wishes to sell the Domain Names, but for a higher price than the auction bid. The most plausible candidate would seem to be Dutch financial services giant ING, as they’re already part of the name.
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