Aetna Inc. will sell group life insurance over the Internet, eliminating paperwork for employers and giving employees a range of options, including applying for additional life coverage or changing their beneficiary.
The company’s web-based Choose Life product is part of an industry trend toward e-commerce. The company already has a $1 billion group life business covering roughly 10 million Americans. The company hopes its new online product will help to tap the one-in-four U.S. households still without life insurance.
Was this article valuable?
Here are more articles you may enjoy.
CIAB Survey: Overall Soft Market Conditions Continue in Q2 
Former Virginia Insurance Agent Pleads Guilty to Fraud 
Judge Nixes Uber’s RICO Suit Alleging NY Lawyers, Doctors Conspired on Auto Claims 
Tornado Alley’s on the Move and Creating New Risk Concerns, Modeler Says 
