ProgramBusiness.com Launched; Open to Agents, Providers

February 20, 2001

National Marketing Services Inc., a provider of marketing products and services since 1988, has announced the launch of www.Programbusiness.com, designed to bring retailers, wholesalers, MGAs and program managers together in an information-exchange Web portal.

Retail agents can visit Programbusiness.com to locate markets for hard-to-place coverages. Insurance carriers, wholesalers, managing general agents and program administrators are also clicking on Programbusiness.com to locate the agents that meet their unique needs.

“The company’s goal is to help retail agents place new business within the wholesale community, and to help the wholesale community reinforce existing agency relationships and develop new ones through what we call Programbusiness.com ‘storefronts,'” said Jeff Neilson, president.

Jeff Neilson and his brother, Larry Neilson, who are co-founder and CEO, have a combined 37 years of property-casualty marketing and information technology experience. They also serve as managing partners of National Marketing Services. Currently Programbusiness.com has a database of 1,000 wholesalers, MGAs and program managers, Neilson said.

By purchasing storefronts on Programbusiness.com, program managers, MGAs, wholesalers, carriers, insurance industry vendors and consultants can advertise their programs, products and services.

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