New Market: Nonstandard Auto

July 12, 2002

Viking Insurance of Madison, Wisconsin is reintroducing its Viking brand of nonstandard auto insurance. Characteristics of the Viking auto insurance product include shorter policy terms (typically 30 days), low down payments, rating without requiring credit reports and extremely quick turnaround time through a proprietary agent interface Web site—AutoLink (SM).

Drivers can purchase minimum limit liability coverages to comply with state regulations, or expanded protection including comprehensive and collision, as mandated by lien holders.

Available in Arkansas, California, Colorado, Illinois, Indiana, Missouri, Nevada, New Mexico, Texas and Washington. Plans are to expand product availability to other states in the future.

Viking, part of Royal & SunAlliance USA Group, is rated “A” (Excellent) by A.M. Best.

For more information contact Rob Zieper at (608) 826-3161.

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