Online agency Insurance.com has purchased personal lines insurance shopper 4insurance.com, one of the original insurance sites on the internet.
As a result of the acquisition, 4insurance.com will offer car insurance quotes from over a dozen auto insurance companies.
Launched in 1996 by iHomeowners, 4insurance.com offers consumers the ability to shop for auto, life, home and health insurance products.
At 4insurance.com, consumers answer one set of questions in order to get multiple rates from top companies, and can then select and purchase a policy online or over the phone with in-house licensed agents.
Insurance.com, based in Solon, Ohio, is owned and operated by Insurance.com, Inc., a ComparisonMarket Company. In addition to car insurance, it sells life, health and home insurance as well as travel, dental and pet health insurance. Insurance.com also provides private labeled car insurance for financial institutions, affinity groups and online marketplaces.
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