The AIG Companies will begin marketing its directors and officers (D&O), errors and omissions (E&O), employment practices (EPL), fiduciary (PTL) and fidelity liability insurance and services under the new AIG Executive Liability brand.
These offerings, which traditionally have been marketed under the National Union Fire Insurance Company of Pittsburgh, Pa. name, will continue to be underwritten by the AIG Companies.
“Branding these market-leading products under AIG Executive Liability helps insurance brokers and an expanded customer base more clearly identify our products and services,” said John Q. Doyle, president and chief executive officer of AIG Executive Liability.
AIG Executive Liability will launch a new ad campaign and re-vamp applicable Web sites and collateral materials to support the marketing initiative.
Source: American International Group, Inc.
Topics AIG
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