Reputational Risk: Is It Time for Bankers to Risk an Apology?

By Golnar Motevalli | October 20, 2008

  • October 20, 2008 at 1:44 am
    Jeannette says:
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    I agree wholeheartedly – nothing emotes sympathy more than begging forgiveness and admitting your mistakes. It puts them on a human scale and allows the consumer to identify with a person rather than a big corporation.

  • October 20, 2008 at 2:35 am
    Christiane Walther says:
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    This article really express my feelings of a recent experience with Chase Bank and explained the reason why bank customers are so poorly treated in the US.

    I have been recently transferred by my company, one of the largest insurance companies in Europe, from Germany to the US. After two months working here, I found a 10 Million Dollar debit on my bank account, which almost caused me a heart attack and the account has been frozen since more than 1 week yet. Reason for that was that Chase managed not to proceed my Tax Identification which I had to provide 3 times, as it got two times lost within their departments. But instead to apologize for the trouble caused and working to solve that problem, they were just unfriendly, arrogant and all but helpful and not able to reopen a simple checking account.

    After many years working in Sales and Service in the Financial Industry in Germany, I am shocked that apparently all this persons does not know, that at the end they do not get their salaries from the HR Department, but from the client and that service is more than saying “Have a nice day!”. If Chase had shown me their truly apology, interest in keeping me as a customer and showing me, that sometimes problems occur, but that at least it is a reliable institution with competent professionals working there, I had certainly not hurried to open a new account at a competitor.

    As the legal system in Germany does not provide any gains on liability lawsuits like in the United States, the first what you learn when start working with clients is to show always understanding for problems occurs, admit and apologize for mistakes and work to restore the clients trust for the company.

  • October 20, 2008 at 2:43 am
    Dread says:
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    Get real people. These arrogant, greedy, irresponsible morons are responsbile for the greatest economic crisis in the history of the world. They walked away with fat severance packages and big bonuses for their screw up. I don’t want a meaningless apology. I want their heads. Hardworking people (not dice rollers like these investment bankers) have lost billions of their hard earned money and retirement accounts because of their antics. All this took place because another equally arrogant, greedy, irresponsible group (our elected representatives) were aspleep at the switch and more concerned with steroid use in major league baseball than paying attention to the second highest priority they were elected to focus on ……..OUR ECONOMY. (The first being national security) They should pursue the bankers and other financial wizards who caused this and strip them of any severance and bonuses they received. MAYBE then a message will be sent the American people will not tolerate this kind of incompetence.

  • October 20, 2008 at 3:13 am
    plymn says:
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    I agree wholeheartedly.

    Last night I watched a clip of the congressional committee hearings during the prior problems with Fannie & Freddie. The Democrats on the committee skewered the gentlemen who was practally begging for additional oversight while the Republicans made the case to set up additional controls ASAP. Needless to say it never made it out of the committee.

  • October 20, 2008 at 4:02 am
    H Reid says:
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    You partisan. How dare you bring up a clip showing the democrat leaders blocking additional oversight over Freddie and Fannie.

  • October 20, 2008 at 4:04 am
    plymn says:
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    Sorry I did bring it up but we all know that George Bush made me do it.

  • October 20, 2008 at 4:16 am
    H Reid says:
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    :-)

    I figured it would eventually get back to blaming Bush so I thought I might as well start it off.

  • October 20, 2008 at 4:35 am
    Mike says:
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    As we all know, to apologizes means that one must admit that one has made a mistake.

    The CEO’s in question will not admit they did anything wrong as they then could not then justify the taking of their salaries and huge stock options.

    Also, most CEO’s who received the stock
    options dumped their shares last year when they saw the storm coming their way..For this alone, they should do hard time!

    So we can pretty much forget the apology and get on with the task at hand which is prosecution of the appropriate parties.

    In the meantime, as with salary, let’s tax all CEO stock options. Let’s start with a 75% rate when the stock is received or accrued. This would not be applicable to those who purchase stocks at the going market rate, nor should it apply to those who own their own companies..It should only apply to those who receive shares of company stock as a form of additional annual compensation. If we don’t calculate the taxes properly (like if we tax at 80%), then we will apologize to this person.



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