Why would a lender buy a insurance lead service? Because the lending business is in huge decline and perhaps they are looking to do more with QuoteWizard, such as launching an insurance agency, This is typical of a non-experienced player, they will do this having huge expectations. But don’t understand the other variables that will effect them, such as lower loss ratio and high attrition rate of these type of leads.
What I have seen with new entrants into the insurance world is the prospect does not always end up with the correct/reasonable coverages, and saves premium. When a claim comes they find out the hard way they were covered better with their prior policy….caveat emptor………. Good policies take time/brains to create; esp in the home insurances.
Why would a lender buy a insurance lead service? Because the lending business is in huge decline and perhaps they are looking to do more with QuoteWizard, such as launching an insurance agency, This is typical of a non-experienced player, they will do this having huge expectations. But don’t understand the other variables that will effect them, such as lower loss ratio and high attrition rate of these type of leads.
I meant “higher loss ratio” among online leads.
What I have seen with new entrants into the insurance world is the prospect does not always end up with the correct/reasonable coverages, and saves premium. When a claim comes they find out the hard way they were covered better with their prior policy….caveat emptor………. Good policies take time/brains to create; esp in the home insurances.
Tried them once and their leads SUCKED.