Denver, Colo.-based Valen Analytics has named Kirstin Marr president of the firm.
Dax Craig, who was Valen’s president and CEO since co-founding the company in 2004, will remain with Valen in an advisory role.
Marr led growth and marketing initiatives as Valen’s chief marketing officer for more than six years.
Marr has held a variety of leadership roles in marketing and media, with organizations like HomeAdvisor and the National Renewable Energy Laboratory.
Valen Analytics, an Insurity company, provides proprietary data, analytics and predictive modeling for property/casualty insurers.
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