United Heartland Insurance Names Cooper President

January 28, 2010

Steve Cooper has been appointed president of United Heartland, a national workers’ compensation insurer based in New Berlin, Wis., and a subsidiary of Accident Fund Holdings Inc. Cooper succeeds Emil Pfenninger, who has led United Heartland since its founding in 1990.

Cooper brings 21 years of property/casualty experience to the position. Prior to joining United Heartland, Cooper served as vice president of Claim Operations and TPA at Accident Fund Insurance Company of America, another Accident Fund Holdings subsidiary.

Prior to joining Accident Fund, he served in various service center and claims leadership positions at Specialty Underwriters Alliance, General Electric Insurance Solutions, Metropolitan Life Insurance Company and Travelers Insurance Company.

In the last five years, United Heartland has expanded nationally, now has more than 260 employees, and writes more than $200 million in premium annually. In December, United Heartland moved into a newly built headquarters in New Berlin, a suburb of Milwaukee.

Pfenninger will remain with United Heartland in the coming months to help in the transition of his responsibilities to Cooper and work on special projects with Accident Fund Holdings until his retirement in 2011.

Source: Accident Fund Holdings, United Heartland, http://www.unitedheartland.biz.

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