The Hanover Launches Highly-Segmented Connections Auto in Conn.

March 29, 2006

The Hanover Insurance Group announced the Connecticut launch of Connections Auto, a state-of-the-art, multi-variate auto product with nearly limitless customer segmentation capabilities.

Connections Auto is now available in 10 states: Connecticut, Florida, Illinois, Indiana, Louisiana, Maine, Michigan, New York, Tennessee and Virginia.

The company says that its Connections Auto has generated more than $85 million of new business and has helped The Hanover expand its distribution network, adding more than 300 new Personal Lines agents since the product’s introduction in March 2005.

With Connections Auto, The Hanover says its agents can quote and issue new business for 95 percent of the market, accommodating a broad spectrum of customers for all phases of their lives. Risks are tiered by objective and verifiable criteria.

“Information obtained from customer applications is evaluated in real time,” said Marita Zuraitis, president of The Hanover’s property and casualty companies. “Risks are quoted quickly and accurately, with tremendous differentiation based on each driver’s individual characteristics and other factors, and new business policies are issued in a straight-through issuance process. Consequently, our agents can sell more business, more quickly, often with the same company that provides their customers with homeowners, boat and umbrella coverage.”

The Hanover has introduced new auto insurance discounts in combination with Connections Auto, including a discount for policies paid in full on the first installment, and a homeowners discount, even if the homeowners policy is with another carrier or the insured is not living in the insured residence.

Source: The Hanover Insurance Group, Inc. (NYSE: THG)

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