New Web Site Seeks to Attract N.J. College Students to Insurance Careers

July 25, 2007

The Professional Insurance Agents of New Jersey Inc. and the New Jersey Young Insurance Professionals have teamed up to create Project Y, a Web site ( dedicated to generating greater interest in insurance careers among youth.

The site is intended to be a one-stop resource center for college undergraduates in New Jersey who are considering a profession in the industry.

“There is a large gap in the insurance business between the number of agents retiring and the number entering the field, which puts the future of the industry into question,” said Jack Lynn, CIC, president of PIANJ. “What students don’t realize is that the need for insurance is constant and always expanding, creating a continuous need for educated professionals in the industry and a great career opportunity.”

Project Y is part of a broader initiative. PIANJ and NJYIP have also created The Agency Staffing Assistance Program to help PIANJ members recruit and train good employees. It is an online tool kit, featuring links to online job sites and recruitment agencies throughout New Jersey.

Project Y is the next iteration of these efforts, directly targeting college undergraduates throughout the state.

Though the initiative is in its initial stages, plans include rolling out a job center where students can post their resumes and companies can seek out potential employees.

Source: PIANJ

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