Palo Alto, Calif.-based middle market private equity firm HGGC, has completed its equity investment in Integrity Marketing Group LLC (Integrity), an independent distributor of life/ health insurance products focused on serving the senior market.
Concurrently, HGGC and Integrity announced they will acquire Norfolk, Neb.-based Premier Companies Inc. (Premier), an insurance marketing organization.
As part of this transaction, Premier’s owners have agreed to reinvest a significant portion of their proceeds alongside HGGC and Integrity.
Integrity develops and distributes life and health insurance products with insurance carrier partners and markets these products through its distribution network, which includes other large insurance agencies located throughout the country who collectively serve more than 100,000 independent agents.
Premier Companies has more than 32,000 agents appointed nationally, has 170 employees spread across six offices, and serves nearly 1 million clients. In 2015, Premier helped insurance carriers place over $400 million in new premium. Founded in 1968, Premier represents more than 70 insurance carrier partners.
Source: HGGC
Topics Mergers & Acquisitions
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