Assurance Partners Bank, a specialized bank founded by the insurance industry to provide banking products and services to insurance companies and their customers, employees and agents, is open and ready for business.
The bank, headquartered in Carmel, Ind., offers home equity, automobile, personal, student and consumer loans, credit cards and residential first mortgages. The bank will be open to all customers as a federally chartered thrift, but the marketing focus will be on providing products and services through affiliations between companies, agencies and the bank.
Products specifically targeted to insurance companies, their employees, independent agents and insurance policyholders are under development. Following the bank’s conservative rollout plan, the bank had more than 50 agents offering selected loan products and related services on opening day.
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