Royal & SunAlliance USA Unveils New Web Site

October 17, 2002

Royal & SunAlliance USA announced the launch of a new, corporate Web site that provides easy access to the company’s product, claims and agent information.

The new site, located at www.royalsunalliance-usa.com, offers enhanced usability and a more intuitive design and navigation. It provides multiple paths to key information, including a new agent match functionality and business-specific claim-reporting information. Also provided are links to the company’s valuable web-based tools, including:

*Advanced Risk Management System (ARMS), a comprehensive line of information services to support risk management activities;
*CarPort(SM), an automobile claims reporting tool for personal lines customers; and
*AutoLink(SM), a policy management system available to the company’s nonstandard auto agents.

The site’s look and feel is based on the company’s new marketing campaign – “Navigating the Changing Tides of Business.”

“Our new site enhances our Internet presence by more accurately personifying Royal & SunAlliance’s strengths to customers, producers and employees,” Steve Mulready, the company’s president and CEO, remarked. “It also gives our constituents easy access to valuable information and on-line tools.”

Topics Training Development

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