AXA New Year’s Eve Survey: Most People Stay Home

December 29, 2004

According to a recent survey, sponsored by international insurer and financial services provider AXA, 62 percent of respondents plan to welcome 2005 in the comfort of their own homes. Another 17 percent will celebrate the event at a friend’s home.

The bulletin noted that “while nearly a million people plan to crowd New York City’s Times Square for the ceremonial farewell to 2004,” the average American chooses to ring in the New Year at home. In addition, approximately 90 percent of Americans will spend the evening surrounded by relatives, friends or a combination of both.

The poll also found that seven percent of Americans simply choose not to celebrate with the world on New Year’s Eve.

AXA’s survey, conducted in the United States by AC Nielsen, interviewed more than 800 American adults of all ages about perspectives ranging from holiday plans to financial and retirement planning. Around the world, AXA conducted more than 9,200 interviews in 15 different countries. Full results of the AXA survey will be released in early 2005.

Was this article valuable?

Here are more articles you may enjoy.