GEICO App Gives Facebook Users Access to Policies

October 26, 2011

GEICO is launching a new Facebook app called “GEICO Shortcuts,” which will give GEICO policyholders access to their insurance information using the functionality of the popular social networking site.

“Facebook’s dramatic growth has significantly changed the way people consume information,” said Steve Smith, GEICO assistant vice president for information technology. “We’ve created an app that makes it easier for customers to get access to GEICO within the Facebook environment.”

Here are some features of the GEICO Shortcuts app:

  • Pay insurance bill (via a stored account or using the one-time card option)
  • Retrieve ID cards to save or print
  • View GEICO Privileges deals
  • Rate Caveman Photo Crasher photos
  • Unlock tokens by performing certain tasks within the Facebook app

The GEICO Shortcuts app joins a list of mobile apps the insurer released in 2011 including the GEICO Guinea Pig Getaway app, the GEICO BroStache app and the Caveman Photo Crasher app.

GEICO (Government Employees Insurance Company) is a Berkshire Hathaway company and is the third-largest private passenger auto insurer in the United States. The company is celebrating its 75th anniversary this year. GEICO handles auto insurance coverage for 10 million private passenger auto policies and insures more than 16 million vehicles.

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Latest Comments

  • October 26, 2011 at 9:15 pm
    Houghy says:
    Insurance is serious business, selling incorrect coverage to those that need more coverage is a joke. Nothing funny about Geico but dumb ad after ad.
  • October 26, 2011 at 5:04 pm
    Jon says:
    I think that Geico is opening themselves up for a huge liability risk. Facebook has been a huge new advertising market for insurance companies. However, Facebook and "informat... read more
  • October 26, 2011 at 2:29 pm
    Steve says:
    I'm waiting for the day, and that day will come, wherein an on-line customer gets confused and does something they don't intend to do and as a result, the coverage or changes ... read more

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