Markets/Coverages: Allstate Offers Free ID Theft Protection; NFP Starts US Flood Practice

April 16, 2026

Allstate said it is starting to provide its customers with identity theft protection at no additional cost

This added value expands recovery from physical damage to homes and cars to include digital protection as peak storm season approaches. The benefit is available to 6.8 million customers in 14 states today, with additional states rolling out throughout the year, Allstate said.

The insurer said it is the first major U.S. insurer to offer identity theft protection at no additional cost to standard home, auto, and renters insurance customers, who will be notified to enroll. Allstate said it has offered identity protection since 2018 to consumers and via employer benefits.

Nearly one-third of people impacted by a natural disaster say they have experienced identity fraud in the aftermath, according to new Morning Consult research commissioned by Allstate.

The service includes identity restoration, data monitoring and alerts, and 24/7 support. Paid upgrades are available.

NFP Launches National Flood Practice for Personal Risk Clients

Aon’s NFP launched Flood Practice, designed for the company’s Personal Risk clients.

Dana Sutton will serve as national Flood Practice leader. Sutton, vice president at NFP, has more than 15 years of experience writing complex flood exposures across the U.S. The practice expands upon the company’s Atlantic region Flood Practice.

By analyzing modeling information, historical flood data, property-specific risk factors and comparing FEMA’s National Flood Insurance Program and private market policies across carriers, the practice will help clients better understand their flood risk and provide highly personalized strategic coverage options, NFP said.

Topics USA Fraud Flood

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