Seattle-based SAFECO appointed Michael LaRocco, a former vice president with GEICO, as president and chief operating officer of its $2.6-billion SAFECO Personal Insurance business.
LaRocco, 44, has more than 20 years experience in the insurance industry. He most recently served as vice president of GEICO’s $1.2 billion operations in the northeast United States. Since he took over that position in 1998, the region has generated double-digit growth, according to the company. He also led the development of GEICO’s non-standard auto insurance product and managed underwriting, heading a successful initiative to automate the company’s underwriting processes.
Was this article valuable?
Here are more articles you may enjoy.
Chubb CEO Greenberg: Industry Has to ‘Put Arms Around’ AI Liability 
Storm Austen Will Be Stronger Than Forecast Along UK Coasts 
Home Insurance Tops Property Taxes in Squeeze for US Households 
EU Cyber Agency Warns Websites May Go Dark as PHP Prepares Critical Fix 
