Heffernan Insurance Focusing on Latin Markets

August 2, 2010

Walnut Creek, Calif.-based Heffernan Insurance Brokers has created a team of brokers focused on the Latin marketplace. Leticia Treviño, a commercial lines manager and vice president in Heffernan’s Walnut Creek office, is leading a team of brokers who are reaching out to provide commercial and personal insurance policies to Latinos in Northern California. Additionally, Heffernan is offering online insurance applications translated in Spanish at www.Heffins.com,

According to the California Hispanic Chambers of Commerce, there are 720,000 Hispanic business owners in California. Heffernan provides Spanish-translated brochures, applications and web content to create easier access to insurance products for Spanish-speaking consumers. The brokerage offers business and personal insurance, including general liability, worker’s compensation, employee benefits and property insurance to home, automobile, and life insurance.

“Our Spanish-speaking brokers understand how important it is for our clients to protect their businesses to build a solid future for their families,” said Treviño. “We are investing in these outreach tools to educate Latino business owners on the most cost-effective and solid insurance options.”

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