UConn Athletics and Learfield’s UConn Sports Properties announced a new brand partnership with NJM Insurance Group, a Mid-Atlantic region insurer....
sports marketing News
Commercial property insurer FM will serve as principal partner of the Boston Common Golf team in WTGL (Women’s Tomorrow Golf...
Amica Mutual Insurance Co. has signed a multiyear partnership with Penn State Athletics and its fanbase of an estimated 15...
One of the sports world’s biggest advertisers, State Farm doubled down this week, buying the naming rights for the home...
The Hartford and Major League Baseball (MLB) have agreed to a deal that will make The Hartford an “Official Sponsor...
Rachel Dai of Milton, Ga., and Keenan Huskey of Greenville, S.C., won the girls and boys divisions, respectively, at the...
Nationwide Insurance announced said it has signed a three-year agreement with the National Football League (NFL) to become an official...
Virgin America Inc. and CarMax Inc. ended their sponsorships with the Los Angeles Clippers, while State Farm Mutual Automobile Insurance...
English cricket is searching for a new shirt sponsor for its national teams after Brit Insurance said it would not...