When a reader visits InsuranceJournal.com from their mobile device, we give them a mobile-optimized experience. It's all the same news and analysis from the desktop site, but specially programmed to load quickly and look great on smartphones.
We recognized the trend early and have worked continually to improve our mobile site. As a result, our mobile impressions alone surpass the overall traffic of most of our competitors' total universe of visitors!
Page Views per Month Google Analytics, Average Jan-June 2020
Users per Month Google Analytics, Average Jan-June 2020
The banner at position C remains on screen for the entire time a reader is on an article page — even after scrolling down!