Articles by Serena Saitto

‘Big Taxi’ Wages War Against Uber to Be More Like Uber

David Sutton is looking for the worst possible news about Uber Technologies. An accident in San Francisco, an assault in Boston: Such bad tidings for Uber are ammunition for Sutton, a 48-year-old publicist. “Uber is a creep magnet,” Sutton says …

Uber: Hackers May Have Stolen Data on 50,000 Drivers

Uber Technologies Inc. said its database was access by an unauthorized third party last year, resulting in the possible theft of information on 50,000 drivers. The drivers, who are part of Uber’s mobile car-booking network, were notified and Uber took …

Uber Facing Roadblocks, Controversies in U.S. and Abroad

Uber Technologies Inc. has hit an increasing pileup of regulatory and legal hurdles this week, with its mobile application challenged from India to California. The car-booking app yesterday was sued by the district attorneys of Los Angeles and San Francisco …

Uber Ridesharing Serving Kids and Their Busy Parents

As the oldest of three kids, Baily Deeter was often the last to be picked up from school by his mother. Then Uber Technologies Inc. came along. When Baily started ninth grade in August, his parents gave him an account …

N.Y. Uber Drivers Flock to Hamptons for Summer ‘Pop-Up’ Market

Like many New York City dwellers, Adam Cosentino’s summer ritual includes making the 100-mile trek to the beach towns of the Hamptons every weekend. The 43-year-old isn’t making the journey to play with the rich and famous, who regularly dot …

Uber and Lyft Accelerate Cash Battle to Recruit Drivers

Uber Technologies Inc. and Lyft Inc. are racing to recruit drivers to spur the growth of their ride- sharing businesses. Stefanie Leifer recently found herself caught in the middle. Leifer has worked for San Francisco-based Lyft, the mobile application that …