Nationwide Insurance Co. has signed a seven-year deal in Charlotte, N.C., to become the title sponsor of American stock-car racing’s No. 2 series beginning in 2008. The series will be called the NASCAR Nationwide Series.
Nationwide replaces Anheuser-Busch, the maker of Budweiser beer that has sponsored the series in the National Association for Stock Car Auto Racing for 26 seasons.
The deal is believed to be between $10 million and $12 million a year.
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