Ohio Casualty Group® today has announced its sponsorship of two key projects of the National Association of Professional Insurance Agents (PIA). The company is an official sponsor of the PIA Branding Program, Local Agents Serving Main Street AmericaSM, as well as a member of the The Partnership, PIA’s council of senior insurance-company executives and agents working together on issues of mutual interest and importance.
“Ohio Casualty is fully committed to the independent agency system as our sole distribution channel,” commented Chief Marketing Officer Jerry Mallicoat. “Our focus is to support the local independent agencies throughout the country who are PIA members and who represent our company. In sponsoring the branding program we are able to promote to consumers the many benefits of working with independent agents. Becoming a member of The Partnership allows us to work directly with PIA member agencies in creating initiatives and programs that benefit us and
consumers.”
“PIA is pleased to welcome Ohio Casualty as a sponsor of two of our major initiatives to assist our members and their carrier partners,” said PIA National Executive Vice President & CEO Len Brevik. “Ohio Casualty’s unwavering support of the independent agency system and their PIA member agencies is a testament to the strong commitment that the company has to the success of independent agents.”
The PIA’s Local Agents Serving Main Street AmericaSM branding program is an advertising and promotional campaign available to PIA member agencies throughout the nation. The PIA Branding Program currently consists of ten print advertisements—with 227 variations—that PIA members can run in their local publications. The program reinforces the position of PIA members in their local insurance marketplace. Independent agencies are neighborhood agencies that represent a number of insurance companies that offer different policies and optional endorsements.
PIA is a national trade association that represents member insurance agents and their employees who sell and service all
kinds of insurance, but specialize in coverage of automobiles, homes and businesses. PIA members are Local Agents Serving Main Street America SM. For more information visit www.pianet.com.
Ohio Casualty Group is the marketing brand for our six property/casualty insurance companies, which are licensed to write auto, home, and business insurance. Policies are written through the independent agency system. For more information,
visit www.ocas.com.
Source: Ohio Casualty Group; PIA
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