Focus Is on Teens in Missouri Anti-Distracted Driving Campaign

August 21, 2014

Stressing the financial consequences resulting from an auto accident, the Missouri Department of Insurance is focusing on distracted driving and teens in its latest safety campaign.

The department’s MO Eyes on the Road campaign PSA features a teen whose insurance rates significantly increased after an accident.

According to one of the state’s largest insurance companies, rates for a teen involved in an at-fault auto accident can increase an average of 72 percent for a full-coverage policy and double for liability-only coverage.

A teen with no chargeable accidents and no demerit points can expect to pay semi-annual rates of about $837 for full coverage and $517 for liability only. However, if that same teen gets distracted on the road and causes an accident, those rates can shoot up to $1,394 and $913, respectively, for three years.

Parents and teens can fill out a teen driver contract at to support and commit to no more distracted driving.

Source: Missouri Department of Insurance

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