Insurance Technologies Corporation (ITC), a provider of websites, marketing, comparative rating and management software and services, has acquired Columbus, Ohio-based Smart Harbor, which provides digital technology products and services to insurance agents.
Smart Harbor is owned by The Shipyard, a digital marketing agency also based in Columbus.
Smart Harbor works with more than 1,000 independent insurance agencies by bringing them technical expertise and industry knowledge to help them grow their businesses and retain clients through websites, smart forms, SEO, and data analytics capabilities.
Through this acquisition Smart Harbor clients will get access to ITC’s broad array of marketing products and services. Plus, ITC’s clients will benefit from Smart Harbor’s expertise in providing strategic marketing decisions for agencies.
The sale does not include any of the other marketing services operations of The Shipyard.
Carrollton, Texas-based Insurance Technologies Corporation (ITC), founded in 1983, provides websites, agency marketing, comparative rating, and management software and services to the insurance industry, including independent agents and insurance carriers.
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