Insurtech Profile: Openly’s ‘Sophisticated’ Digital Experience for Independent Agents

By | October 26, 2018

Keep an eye out for Openly, a new digitally-sophisticated upmarket homeowners insurer catering to independent agents.

According to Ty Harris, founder and CEO, Openly will launch in early 2019 in a yet-to-be-announced large inland state. “We’re going after mainland America homeowners insurance,” Harris, a former Liberty Mutual executive turned entrepreneur, told Wells Media’s Andy Simpson at the 2018 InsureTech Connect Conference.

Openly’s simplified system asks agents to answer only three questions to obtain a quote for a customer and makes it easy to click to add and price coverage for second homes, flood, contents, landlords or other options.

Matt Wielbut, co-founder, is a former Goldman Sachs technology executive who has also started an insurance agency.

Harris says Openly plans to add more products after it gets going.

In this interview, Harris discusses Openly’s origins, its digital capabilities, its upgraded homeowners policy, and its proposition for independent agents.

Video: Home Insurer Openly Creates 'Sophisticated' Digital Experience for Independent Agents

Topics Agencies InsurTech Tech Homeowners Independent Agencies

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Latest Comments

  • October 28, 2018 at 2:44 am
    Agency says:
    Unfortunately many agents sadly behave no different than the internet, they have become quoting machines and that is all they know how to do. No certainly not all, there are g... read more
  • October 28, 2018 at 2:38 am
    Agency says:
    It's been some years since I owned an agency, but I am still in the business in a different capacity. First of all, I wouldn't say something like "They are cherry picking the... read more
  • October 27, 2018 at 2:43 pm
    InsurTech BR549 says:
    This shows your total lack of knowledge about the prevalence of data available. One company is writing with only a name and address, a $1M property and liability policy. They ... read more

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